Growing Your Firm
with Low-Cost Marketing


We continue our interview series with successful attorney-marketers where we uncover
what's working, what's not, and how you can get on a similar path to growth.
With a couple months to go in the year, Chris has already doubled his 11-person Boston injury firm’s revenue.

He attributes that success to focusing on customer service, list-building, and referrals. Referrals from attorneys and clients now comprise more than half of his firm’s caseload of 350 open case files.

Chris breaks down exactly what he is doing in client service, how he requests referrals, his approach to staying top of mind with referral sources, and why he believes in his guiding marketing philosophies

In this session, you will learn how he:
  • Immediately boosted his referrals from clients using 4 simple and mostly-free tactics that you can easily adopt
  • ​Found that the more different ways he stayed in touch with past clients, the more referrals they sent him
  • Avoids buyers’ remorse with his new clients
  • ​Wows new prospects and then follows up 
  • ​Keeps his marketing spend down while increasing his firm’s growth rate
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Host: Kara Prior, President of James Publishing

Kara Prior is president of James Publishing and co-founder of James’ Marketing Amplifier software program.  

She spends most of her time talking to attorneys about how to improve their marketing results.

Kara has a vast marketing and writing background, working for several newspapers and managing Entrepreneur magazine's 100,000-member social network before joining James Publishing seven years ago. 

Kara is co-author of two books: The Most Effective Law Firm Marketing Agencies, and How Small Law Firms Can Obtain More Referrals. She is the mother of two young boys, and was captain of her Division 1 college swim team.

Guest: Chris Earley, Attorney at Earley Law Group

Right after graduating law school I took the leap of opening up my own law practice even though I had no clients, or experience. 

On day 1 I decided to only handle personal injury cases. Fighting for the rights of good, honest people against insurance companies is what I love to do, and is the sole focus of everyone on our team. F

or nearly 20 years we have earned our clients' hard-earned trust and we don't take that lightly.