Obtaining High-Value Cases with Newsjacking, Niche SEO, and Publicity 


We continue our interview series with successful attorney-marketers where we uncover
what's working, what's not, and how you can get on a similar path to growth.
Attorney Greg Kirakosian launched his Los Angeles firm in 2017, handling mostly civil rights cases, but also injury and employment. Civil rights leads have been driven primarily by publicity and SEO. 

 However, Greg has 26,000 followers on Instagram, is receiving high views from his recent commentary on high-profile cases, and has begun obtaining more cases from Instagram DMs. 

In this session, Greg will explain:
  • How a well-targeted niche makes SEO a viable and affordable channel
  • ​That beginning with your home community can accelerate your growth
  • ​Going remote has improved the work quality of Greg’s team
  • ​How well newsjacking is working for Greg
  • ​How you can successfully be your own publicist
Don't miss these practical, use-them-today tips!
Complete the form below to get immediate access to the replay.
First Name*
Last Name*
Email Address*
Yes, please send me text reminders about this webinar so I don't miss it. No spam.

Host: Kara Prior, President of James Publishing

Kara Prior is president of James Publishing and co-founder of James’ Marketing Amplifier software program.  

She spends most of her time talking to attorneys about how to improve their marketing results.

Kara has a vast marketing and writing background, working for several newspapers and managing Entrepreneur magazine's 100,000-member social network before joining James Publishing seven years ago. 

Kara is co-author of two books: The Most Effective Law Firm Marketing Agencies, and How Small Law Firms Can Obtain More Referrals. She is the mother of two young boys, and was captain of her Division 1 college swim team.

Guest: Greg Kirakosian

Growing up in a family of judges, public defenders, prosecutors and plaintiff lawyers, Greg Kirakosian found his calling in the courtroom.

He has deep respect for the law and firmly believes that civility, credibility, and integrity are some of the most important attributes for achieving positive outcomes. 

Greg has been recognized as a top attorney by his peers, having been named a Rising Star by Super Lawyers for the past four years.

Prior to launching Kirakosian Law APC, an already renowned law firm, Greg earned his stripes as a trial attorney by working several years in one of the nation’s most successful criminal and civil litigation firms, GERAGOS & GERAGOS. Greg worked side by side with the world renowned trial lawyer Mark Geragos and handled numerous high-profile and complex cases.