Mitch Jackson on High-Value Uses of AI
Mitch Jackson has for decades been a technology pioneer, first with websites, then social media, and now AI.
In my interview he shares his tips for:
- Getting usable content from ChatGPT the first time and every time
- Using ChatGPT to develop and refine new ideas, including how to distinguish your practice from the competition
- Teaching ChatGPT who you are and how you like to write
- Creating video scripts using AI
- Using AI to pick juries and polish your trial presentations
- Breaking mediation impasses with AI-generated questions
- Letting AI handle newsjacking from start to finish
- Skipping the video shoots by using an AI-generated video clone
Mitch also shares a link to a free copy of his new book, Artificial Intelligence in Law, which includes a super-helpful chapter on prompting ChatGPT.
Kara Prior is president of James Publishing and co-founder of James Amplifier. She spends most of her time talking to attorneys about how to improve their marketing results.
Kara has a vast marketing and writing background, working for several newspapers and managing Entrepreneur magazine’s 100,000-member social network before joining James Publishing seven years ago. Kara is co-author of three books: More Referrals from Lawyers, The Most Effective Law Firm Marketing Agencies, and How Small Law Firms Can Obtain More Referrals.
She is the mother of two young boys, and was captain of her Division 1 college swim team.
Mitch Jackson is the CEO of Jackson & Wilson, Inc., a California litigation and trial law firm with over 30 years of experience delivering outstanding results. He is also the founder of Maneuver Mediation, a private global video mediation service.
Mitch is a sought-after speaker and commentator who has shared his insights on shows with notable figures. He is a visionary leader and innovator who embraces the opportunities and challenges of AI, web3, and the spatial computing/metaverse. Mitch leverages his extensive legal and business experience to advise and assist clients in these emerging and disruptive fields. He is the author of several books, including Artificial Intelligence in Law, How To Create AI, Web3 and Metaverse Branding and Licensing Opportunities and From AI to Blockchain: 14 Technology Trends Every Lawyer Must Know.