Free Webinar

Steve Fretzin on DIY Techniques for Generating Clients

Replay Available Now!

Grow With Kara

Effective techniques for lawyers on how to develop new business relationships.

Steve Fretzin has been advising lawyers on business development for over 20 years, and has helped many of them double their books of business in less than 18 months.

In my interview he shares:

Creating a plan for approaching your market
Executing your action steps for business development, marketing, and branding
Developing and maintaining strategic relationships
Rating your relationships
Pursuing referrals in a non-salesy way
Doing business development work on a regular basis
The best uses of your business development time
Finding and using alternative marketing channels
Developing business-generating relationships on LinkedIn

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Webinar Replay (08.14.24)

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Host: Kara Prior

James Amplifier, President

Kara Prior is president of James Publishing and co-founder of James Amplifier. She spends most of her time talking to attorneys about how to improve their marketing results.

Kara has a vast marketing and writing background, working for several newspapers and managing Entrepreneur magazine’s 100,000-member social network before joining James Publishing seven years ago. Kara is co-author of three books: More Referrals from Lawyers, The Most Effective Law Firm Marketing Agencies, and How Small Law Firms Can Obtain More Referrals.

She is the mother of two young boys, and was captain of her Division 1 college swim team.

Guest: Steve Fretzin

Host, Be That Lawyer with Fretzin

Steve Fretzin coaches and trains lawyers the most modern-day business development skills, providing precise tips, fresh ideas and actionable tasks that drive tangible results.

The host of the Be That Lawyer podcast, Steve has been featured in the Chicago Tribune, Crain’s and Entrepreneur.com and has appeared on NBC News and WGN Radio. He has written three books on legal business development, is a regular contributor to the Chicago Daily Law Bulletin and has published articles in Attorney at Law magazine, the National Law Review, the American Bar Association and the Illinois State Bar Association.