More Clients Pipeline

A Complete, Done-For-You New Business Engine

The More Clients Pipeline uses a 6-part system designed to:

1

Fast-Acting Social Ads

Most attorneys tell us the same thing: “I just need more leads.”

We deliver them through tightly targeted social ads that run on Facebook and Instagram. Our ads are built from:

• Hundreds of tests across nearly a dozen specialties
• A library of proven visuals and headlines
• Years of data showing what legal prospects respond to

2

Persuasive Practice-Area Pages

We don’t send ad responders to your homepage. Instead, we send them to tightly focused, practice-area-specific landing pages added directly to your website. Each page contains:

• Downloadable books and checklists
• Extensive, GEO-friendly FAQs
• Persuasive infographics
• Explainer and FAQ videos
• Client testimonials
• Strong calls to action

These pages build authority and credibility, turning cold traffic into warm, serious prospects. And they are designed for the new world of GEO search.

3

Targeted Follow-Up Content

Prospects who download your resources enter a series of detailed, educational follow-up messages. This content helps them understand:

• Their issue
• Why they should take action
• What distinguishes your firm
• Why you’re the right attorney to help

By the time they speak with you, they’re pre-educated and far more likely to hire.

4

Dedicated Human BDR

More leads are great, but only if someone follows up. Your dedicated business development rep:

• Calls every downloader
• Determines whether they’re a real prospect
• Understands what issue they’re dealing with
• Schedules appointments with your firm
• And, if authorized, obtains signed retainers you can later approve

This ensures you receive qualified, ready-to-talk prospects without adding work to your plate.

5

Google Business Profile Enhancement

Google rewards law firms that regularly add content to their Business Profile. We strengthen your profile two ways:

• Frequent content additions: articles, tips, videos, and educational posts
• Accelerated review growth: your BDR reaches out to past clients and requests reviews

This boosts both your local visibility and your conversion rate.

6

Referral Growth System

Referral leads are some of the most valuable leads your firm will ever receive. We grow your referrals in four ways:

• Scheduling appointments with professionals interested in referral partnerships
• Thanking new and existing referral sources with custom books, tailored gifts, and handwritten notes
• Keeping you top-of-mind with past clients via an engaging monthly newsletter
• Creating an immediate bump in referrals through human check-in calls

This builds a healthier, more diversified flow of new business.

What You Get Every Month

Your Investment