Marketing Videos and Content for Business Litigators
Both the videos and the written content in Marketing Amplifier are specialty-specific, so all the marketing content you receive from us will be focused on business litigation:
Videos
Distinguish yourself and your practice with custom videos that build trust, create familiarity, and demonstrate expertise.
At the pace of four videos per month, we shoot, edit, post on your website, and promote through social media and email. We offer a variety of custom business litigation-oriented videos, beginning with: intro, past-case, FAQs, testimonials, and niches.
The only time required from you is a 30-minute monthly Zoom shoot. We send you scripts in advance, so minimal preparation is required.
Conversion Center
Engage more prospects with this multi-element popup that showcases your business litigation videos, articles and booklets on: case strength, common mistakes, and answers to frequently asked questions.
Other optional website additions include a top bar quiz asking, “Do I need an attorney to litigate my business dispute?” and a bottom slider displaying your scenario-specific videos and client testimonials.
Book
This 114-pager digs deep into the questions and issues facing prospects, including:
— Is your case worth litigating?
— Meeting and hiring your attorney
— Preparing and initiating a lawsuit
— Requesting and responding to discovery
— Will your case need a trial?
— If your case goes to trial
The book is fully branded in your name, complete with your photo, bio, and contact information.
Booklets
Ten business litigation booklets 4-36 pages long can be branded in your name and promoted on your website, in automated email campaigns, and from your social profiles.
Available titles include: 93 FAQs About Contract Disputes, 5 Questions to Review with Your Attorney Before You Decide to Sue, Is Arbitration the Best Way to Resolve Your Contract Dispute, Jury Issues in Breach of Contract Cases, and more.
Social Posts
Every week an educational or engaging bankruptcy or financial-related post appears on your Facebook and LinkedIn profiles. Many of them link to one of the booklets described above. We start including videos as you create them.
If you do not have social profiles, we will create them for you and keep them active with our posts. We do all the work, which you may supplement with your own material. Or our posts can be bonus content if you are already active on Facebook and LinkedIn.
Shock-and-Awe Package
Wow your prospects with our impressive digital bundle. It includes:
— Your branded 114-page book Business Litigation: A Guide for Clients
— Three booklets: 93 FAQs About Contract Disputes, 5 Questions to Review with Your Attorney Before You Decide to Sue, and Do I Need an Attorney to Litigate My Business Dispute?
— An about-us page describing your firm and service
— An explanatory cover letter
Nurturing Series
Stay in front of your undecided prospects with our lengthy series of educational business litigation emails branded in your name. Subjects in the 16-email campaign include:
— Calculating money damages in business litigation
— Initial steps in resolving a contract dispute
— Advantages of settling your business dispute
— Could mediation offer a path to settlement?
— FAQs about arbitration
— Should you try to settle on your own?
Welcome Kit
Make a strong post-signup impression and answer initial questions with our helpful package of introductory materials. They include:
— Your branded 114-page book Business Litigation: A Guide for Clients
— Two booklets: Settle or Have Your Day in Court, Is Arbitration the Best Way to Resolve Your Contract Dispute?
— A detailed cover letter explaining what lies ahead
Reassurance Series
This series of emails explaining what lies ahead will (a) fill the time gap between signup and the appearance of work product, and (b) answer many of the questions that can otherwise trigger calls to your office. Subjects in this 15-letter campaign include:
— Discussing your case and the litigation process
— Damages for breach of contract
— Gathering evidence of your damages
— Stages of a business lawsuit
— Planning a settlement negotiation strategy
— How arbitration works
Monthly Newsletter
Remain top of mind and referrable with these engaging 8-page digital issues that are auto-sent monthly to your list of past clients. Some lawyers also choose to include current clients.
Our business litigation newsletters mix smarter living articles with business management and personal finance pieces. Some representative articles are: 3 Reasons Why a Small Business Could Benefit from a Merger or Acquisition, What to Look for in a Financial Advisor, Increase Your Productivity, Countering Your Implicit Biases, and For a Better Night’s Sleep Practice These 8 Habits.
High Value at $995/Month
Not only is the business litigation version of Marketing Amplifier affordable, it also will not intrude upon your work hours. You need only set aside 30 minutes/month for the Zoom video shoots and we will take care of everything else. Click below to schedule a call with Kara or Mike.