White-Label Videos for Lawyers
Getting lawyers to shoot videos on their own is challenging.
No matter how many times you remind them of the marketing value of videos, or how many ways you list that your agency can use those videos on their behalf, action is rarely taken.
We create lawyer videos for our social media management service, and currently script, shoot, edit,
and post more than 100 lawyer videos each week.
We can use the same technique to shoot videos of your attorney-clients that you can use to enhance the marketing you provide:
Websites
- Web-page explainers. Liven dry text, attract viewers in addition to readers, and let site visitors see first-hand what it will be like to work with your client.
- Bio enhancement. Stills are okay, but a video gives prospects a much better sense of who your client is and whether they are the right lawyer for them.
Landing Pages
- Landing pages. Adding video to a text-only landing page will always increase response rates. And sending prospects to landing pages instead of to your client’s website will also meaningfully lift response.
- FAQs. Videos are a great way to provide quick answers to the questions that clients and prospects ask attorneys every week. And building a collection of FAQ videos will reduce the number of times your client has to answer the same questions over and over.
Ads
- Google My Business. Lift local rankings and increase engagement with an about us or educational video that distinguishes your client from the many GMB listings lacking videos.
- Facebook ads. The right video can make the difference between a winning ad and a losing ad. And even winning ads need to be regularly freshened.
Email Marketing
- Email embeds. Not everyone is a reader, but all of us are watchers. Follow-up emails will be more successful at conveying your client’s message when they include videos.
- New-client reassurance. Filling the gap between signup and visible work product can help avoid buyer’s remorse. A video explaining what is occurring behind the scenes will help.
Referral Marketing
- Referral partner nurturing. Strengthen your client’s VIP relationships and provide more meaningful touches with video-enhanced communications.
- Newsletter embeds. Increase opens, click-throughs, and readership by adding videos to your client’s emailed newsletter issues.
Social Media
- Vertical video. Post to Instagram/Facebook Reels and Stories, TikTok, and YouTube Shorts. No one has more experience scripting, shooting, and editing, posting, and boosting short social videos than us. We know what topics are popular and have hundreds of specialty-specific scripts.
Video Shoots Held
Custom Videos Filmed
Attorney-Drafted Scripts
Following our process honed over hundreds of video shoots, we …
- Provide scripts to your clients in advance
- Shoot virtually in the lawyer’s office or home using cutting-edge technology for remote-directed filming
- Display the scripts on a teleprompter
- Provide real-time guidance
- Handle editing and captioning
We provide high value with minimal time investment.
- The lawyer need only be available for 30-45 minutes for our typical shoot.
- Depending on the video lengths desired, we usually obtain 3-6 videos from each shoot
We provide our service 100% white-label for your agency.
- You retain us, and price our work as you choose. We work as your agent.
- You can provide as much or as little direction as you want on video content and editing. Be hands on or hands off as you prefer.
- We handle the script writing, shoot scheduling, video directing, and editing, and then deliver the videos to you.
What our subscribers are saying about our videos
Answering frequently asked questions and providing educational content allows an attorney to showcase their expertise, establish themselves as a credible resource, and provide valuable insights that can help potential clients better understand their legal issues and options.
By sharing a personal narrative story, an attorney can create a compelling and relatable online presence, allowing potential clients to gain insights into the attorney’s values, background, and approach, which can be instrumental in building trust and rapport from the outset.
Sharing narratives of their past client wins showcases an attorney’s legal acumen and ability to achieve favorable outcomes.
Our video scripts span seven practice areas, and are drafted by the same attorney-editors who bring you the James Publishing books you know and trust.
We have conducted hundreds of virtual shoots for lawyers, and posted thousands of videos. Our approach is efficient, effective, and affordable.
Our price per lawyer video is only $125 for each 30 seconds in length.
Click the button below to schedule a time to chat with James Amplifier President, Kara Prior, about your agency’s goals.
