How I Get Clients with Attorney Joe Volta: Building Referral Relationships Digitally

Personal injury attorney Joe Volta has built an impressive roster of over 100 referral relationships leading to open case files, primarily through leveraging social media rather than relying solely on in-person networking.

Here’s the effective strategy Joe shared during his interview with Referral Amplifier President Kara Prior during the Grow With Kara show.

Cultivating Digital Referral Relationships

In January 2021, Joe set himself an ambitious goal – to obtain the majority of his cases from attorney referrals facilitated through social media relationships. He identified lawyers with large national followings on platforms like Instagram and strategically began connecting with them.

Rather than cold outreach, Joe took a gradual, organic approach – commenting on their posts, celebrating their successes, and offering condolences if needed. He focused on building real relationships rooted in trust. Once established, he would send polite direct messages, offering his services for any Carolinas-based clients they wanted to refer.

The Benefits of Joe’s Digital Approach

This digital relationship-building strategy delivered results quickly, providing Joe a predictable stream of referrals. Within 18 months, over 100 open case files came directly from the connections Joe carefully crafted online.

His tech-enabled technique provides multiple advantages over conventional in-person networking for referrals:

  • National reach – No longer limited to lawyers in your geographic area
  • Efficiency – Avoids the endless game of unreturned phone calls and hit-or-miss lunches

Providing Mutual Value

Crucial to Joe’s success is that his relationships provide value to both parties. As Joe explains, “I work hard to reassure my referral sources that their clients will be exceptionally well taken care of.” This includes sticking to strict ethics of client solicitation and fair fee sharing.

Additionally, for partners’ cases he can’t take on fully, Joe contributes pleadings and research to help them directly. As he notes, “it’s a long game” based on mutual benefit, not quick gains.

Results Speak for Themselves

Thanks to online relationships carefully built over time, Joe now draws a steady caseload straight from attorney referrals – both directly and indirectly.

As Joe sums up, going beyond geographical restrictions allows you to tap into an abundant source of case referrals: ethical lawyers everywhere who could use trustworthy help for their non-local clients. By strategically providing value to them, they’ll return the favor.

By adopting Joe’s relationship-first digital strategy, you too can build an impressive referral network that consistently delivers results.

Webinar: How to Build a Network of Referral Partners Online
Attorney Joe Volta: Website | Instagram | Facebook
Joe Volta moved to the Carolinas only 3 years ago, but he already has 111 open injury case files. Amazingly, he spent zero dollars generating those cases and most have come from referral partners he gained by networking online.

Grow WIth Kara

Every week, president of James Publishing & Amplifier, Kara Prior, interviews successful attorney-marketers to uncover what’s working, what’s not, and how you can get on a similar path to growth.

Proven, streamlined approach

Grow and Nurture Your Referral Network

Referrals, whether from professionals, past clients, or both, can be a major source of new business for your law firm. But you have to be intentional about obtaining those referrals to maximize their potential.

That requires:

  • steadily adding sources to your professional network,
  • nurturing those new relationships, and
  • staying in front of your past clients.

We help you with all three tasks. Our Referral Amplifier provides:

  • Quarterly follow-up calls with the productive or promising new partners
  • Regularly-updated custom referral expansion plan
  • 1:1 coaching on obtaining more referrals from your growing network
  • Thank-you cards to the new referral partners
  • Explanatory referral web page and video, with video testimonials
  • A branded monthly newsletter emailed to past clients
Affordable, Low-Risk Offer

We provide all this for $1,695/month. There are no setup fees or other charges. You may cancel anytime after 3 months, and you keep all your new referral partners.

To learn more, click the button below.