Referral Amplifier
Depending on your starting number, doubling or even tripling the number of referrals you receive from local lawyers and other professionals is an achievable goal.
But it requires some planning and an organized approach. Here is how we go about it for the lawyers we help:
Set goals and plan program
- After learning about your current referral efforts and results, we establish target expansion numbers for 6 and 12 months.
- We list the custom enhancements and additions we will make, and calendar their implementation
Add new referral sources
- We build a contact list of 50 local lawyers and other professionals who serve your prospective clients but are not competitive.
- After share the list with you, we ask for your additions or deletions
- We begin calling each contact to ask if they are interested in discussing a referral relationship. We average two hours of calling for each scheduled appointment, and set two appointments/month the first three months.
- We provide suggested questions to ask during your phone calls.
Cultivate those new relationships
- For each call that goes well, we send a welcome package.
- For each referral received, we postally mail a handwritten thank you card.
- To each new source that is productive, we send periodic gifts and a handwritten annual reflection card.
Strengthen existing relationships
- We mail handwritten thank you cards for each referral received.
- We send periodic gifts and a handwritten annual reflection card to your productive referral sources.
- For your very best existing and new referral sources, we calendar annual calls and nudge you to hold them.
- To keep you top of mind, we post weekly for you on LinkedIn.
Pursue past-client referrals
- For the past clients who are VIP referrers, we make regular check-in calls to keep you top of mind.
- To all your past clients we send an engaging and entertaining monthly newsletter so they don’t forget you.
- To express your gratitude, we send handwritten thank you cards each time a referral is received.
Advice and accountability
- Once a month we Zoom with you 1:1 to track new referrals received, report on the work we are doing, and compare our progress to the referral-expansion goals we set.
You can follow these same steps on your own, and if executed well, you should receive the same results that we will. Or if you are short of time, you can outsource the work to us.
Our Referral Amplifier service costs $1,695/month, and has no setup charges. It may be canceled anytime after 3 months, which we need to show you the major impact it can have. Click below for details.
Click the button below to schedule a time to chat with James Amplifier President, Kara Prior, about your referral goals.
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